Hop-On Inc. (OTC: HPNN) Subsidiary SocialSafe Appoints New CMO
In recent times, Hop-On Inc. (OTC: HPNN) has been synonymous with innovative new products, and yesterday, the company was in focus after its subsidiary unit, SocialSafe, made a key new announcement about a key new appointment. SocialSafe is best known for operating the pathbreaking social media DVR platform, and in this feature, we will take a look into its new CMO appointment.
The Appointment
In the news release yesterday, SocialSafe announced that it had appointed a new Chief Marketing Officer in the form of Jeff Lerner. The company described Lerner as a visionary entrepreneur and advocate for influencers, who would be responsible for leading the growth strategy at SocialSafe. In that role, he would make sure that influencers, creators, and the associated audiences never lose access to the highly valued digital content regardless of the fast-changing dynamics of social media.
Further Information
SocialSafe had been created for the purpose of providing a DVR-like service to creators and influencers so that they can save, replay, and commercialize their content securely across a range of platforms. The company went on to note that the platform was helping make a paradigm shift in the creator economy.
CEO Quote
“With Jeff Lerner at the helm of our marketing strategy, SocialSafe is set to revolutionize content ownership, digital rights, and monetization for creators,” said Peter Michaels, CEO of Digitalage, the parent company of SocialSafe. “His expertise in digital entrepreneurship and deep understanding of creator needs align perfectly with our mission to give power back to influencers and their fans.”
Technicals
| +/- EMA(20) | 0.0006 (-33.33%) |
| +/- SMA(50) | 0.0006 (-33.33%) |
| +/- SMA(200) | 0.0005 (-20.00%) |
| 5-Day Perf. | -42.86% |
| 1-Month Perf. | -42.86% |
| 3-Month Perf. | -50% |
| 6-Month Perf. | -20% |
| YTD Perf. | -33.33% |
| 1-Year Perf. | +33.33% |
| RSI(14) | 37.05 |
| ATR(14) | – |
| ADX(14) | 27.43 |
| Beta (5Y) | -9.15 |