Home Bistro (OTCMKTS:HBIS) Hires Public Relations Firm Alab Group to Devise Innovative Brand Strategies

Home Bistro Inc. (OTCMKTS:HBIS), which is a leading online meal delivery platform, has announced about retaining public relations firm Alab Group, to help in developing new brand strategies. This platform offers celebrity chef-inspired, gourmet, and lifestyle ready-made meals.

Market Stats

On Wednesday, HBIS stock fell 1.15% to $0.4350 with 800 shares, compared to its average volume of 4.6K shares. The stock moved within a range of $ 0.4350 – 0.4350 after opening trading at $0.4350.

Home Bistro Retains Public Relations Firm Alab Group to Assist with Brand Strategies

Alab will initially focus on Home Bistro to supervise, develop and execute an overarching communication strategy with a second phase to support the Model Meals’ brand. Alab is renowned for its work across hospitality, food, and lifestyle, among its initiatives, and will be crucial for devising messaging campaigns around the latest chef collaborations, unique promotions, new product offerings, and newsworthy brand and company milestones.

Home Bistro’s Chief Marketing Officer Danika Brysha, is thrilled to work with Alab. She feels the new relationship with Alab is vital to the company’s consistent growth. They have proven their expertise and abilities already, and over the next few months, they expect to further build on the celebrity-chef-focused brand presence, boost visibility for Home Bistro and Model Meals on a national level, and improve sales and new customer acquisition through a variety of public channels.

She further elaborated about this stage being very important for the next step in the evolution of the Home Bistro platform and Model Meals brand, and how they look forward to a fruitful partnership.

Key Quote

Home Bistro’s Chief Marketing Officer Danika Brysha stated, “Our new relationship with Alab is extremely important to the Company’s continued growth.  Given their expertise and proven abilities, over the next few months, we expect to further strengthen our celebrity-chef-focused brand presence, increase visibility for Home Bistro and Model Meals on a national level, and increase sales and new customer acquisition through a variety of public channels.” She added, “This is an important next step in the evolution of the Home Bistro platform and Model Meals brand and we are looking forward to the success of this meaningful partnership.”

Traders Corner

HBIS stock is trading below the 20-Day and 50-Day Moving averages of $0.47 and $0.52 respectively. Moreover, the stock is trading below the 200-Day moving average of $0.95.